Retail Management: A Strategic Approach
Original PDF نویسندگان: Barry R. Berman, Joel R. Evans, Patrali M. Chatterjee
جزئیات
فرمت: Original PDF صفحات: 592 pages ناشر: Pearson; 13th edition (February 1, 2017) تاریخ انتشار نسخه الکترونیکی : February 1, 2017
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شابک: 9780133796841 لینک: https://www.amazon.com/dp/B06X3QMRZH
1,849,000 تومان
زمان تحویل: حداکثر 24 ساعت
توضیحات
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book.For courses in Retail Management.A contemporary text that helps readers thrive in today’s retailing industryRetail Management: A Strategic Approach is built on the fundamental principle that retailers have to plan for and adapt to a complex, changing environment. Without a pre-defined and well-integrated strategy, retailers may flounder and be unable to cope with the environment that surrounds them. This text helps readers become good retail planners and decision makers. The 13th Edition incorporates updated data that reflects the current world economic climate, extensive coverage of omnichannel retailing, and many new vignettes, questions, and cases, so that readers can thrive in today’s retailing industry.
1,849,000 تومان
زمان تحویل: حداکثر 24 ساعت