Go SMALL and Grow: How Marketing That Stays SMALL Still Wins
Kindle Edition or EPUB + Converted PDF نویسندگان: Melanie Draheim
جزئیات
فرمت: Kindle Edition or EPUB + Converted PDF ناشر: The HOW Companies, Inc. تاریخ انتشار نسخه الکترونیکی : September 30, 2026
؟
لینک: https://www.amazon.com/dp/B0HLJ86HNT
575,000 تومان
زمان تحویل: حداکثر 24 ساعت
توضیحات
Marketing today says to go big and do more. But what if going big wasn’t the only way to grow? More just for the sake of more doesn’t make your marketing more meaningful. If you’re tired of being told to “go big or go home”, this book is your permission to try something else.It’s for marketers, entrepreneurs, and small business owners who want to grow, like to win, and aren’t chasing size for its own sake. If you’re looking for a book with big case studies about big brands getting bigger, this isn’t it. Because you don’t have to chase big in order to grow.Small seems like the opposite of big. It’s not—once you redefine it. Melanie Draheim spent decades in marketing, including inside some of the most regulated and commoditized industries in the country, before landing on a different way to grow. As a CMO and growth strategist, she introduces SMALL: an infinite marketing loop for sustainable growth that starts simple and stays human.Through honest stories, practical methods, and behavioral science, Go SMALL and Grow guides you through a down-to-earth framework that shows how marketing that stays SMALL still wins.Melanie explains what led to the shift in how she thinks about marketing, how to make yours meaningful by using the Go SMALL framework, and what growth actually looks like when you go SMALL.By the end of this book, you'll stop thinking of small as a size and a limitation, and start thinking of it as something else entirely. Something much more powerful.Forget “go big or go home”. Time to go SMALL and make it matter.
575,000 تومان
زمان تحویل: حداکثر 24 ساعت