دانلود کتاب International Business: Mastering Strategic Challenges in the 21st Century - E-Book - Original PDF
Original PDF نویسندگان: Thomas Lindner, Jonas Puck
جزئیات
فرمت: Original PDF زبان: English ویرایش: 1 ناشر: SAGE Publications Ltd تاریخ انتشار نسخه الکترونیکی : 2026
؟
شابک: 9781529683479, 9781036202095, 9781036205188, 9781036203122, 9781529683462
999,000 تومان
199,800 تومانبن تخفیف
زمان تحویل: آنی
توضیحات
This essential text explores contemporary issues and challenges which have impacted international business and examines cross-functional considerations of IB through discussion of finance, HR and supply chain management Learning features include: Mini cases and in-depth case studies, including the US-China Trade War, sustainability as a driver of competitive advantage at Unilever, Starbucks and the Bean Stock program and digitalization and the global value chain.Sustainability and Digitalization themes in each chapter.Open ended exercise questions allow for group discussions or individual study
999,000 تومان
199,800 تومانبن تخفیف
زمان تحویل: آنی